I know most of you didn’t become a managed service provider so you could spend your days selling – you want to focus on delivering technology solutions and getting results for your clients. But the world of technology has changed considerably recently – it always does – and selling is playing an even more critical role in building your business.
The shifts that are occurring in this industry – from the introduction of cloud computing to the advances of Fortune 100 brands that are now going directly after your clients with hardware, software and service solutions of their own – make it ever more critical that you can craft and sell a value proposition that will separate you from the pack and get you new clients.
Whether you’re in a firm that can no longer rely on one or two rainmakers to hunt and provide for everyone else, or you’re a entrepreneur that can’t rely on anyone else but yourself to bring in new business – every one of you must become successful at selling if you hope to survive the next decade.
Do you feel prepared?
The shifts that are occurring in this industry – from the introduction of cloud computing to the advances of Fortune 100 brands that are now going directly after your clients with hardware, software and service solutions of their own – make it ever more critical that you can craft and sell a value proposition that will separate you from the pack and get you new clients.
Whether you’re in a firm that can no longer rely on one or two rainmakers to hunt and provide for everyone else, or you’re a entrepreneur that can’t rely on anyone else but yourself to bring in new business – every one of you must become successful at selling if you hope to survive the next decade.
Do you feel prepared?
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