With all the recent success it has gained, Samsung still wants more. According to recent news, Samsung is eyeing to take down both Nokia and Blackberry (RIM) in their respective strongholds. It seems the world’s top mobile phone manufacturer has no plans to stop its domination of the electronic market. While it has continuously battled Apple in terms of legal suits and patent issues, it has yet to completely keep Steve Jobs’s brainchild at bay. And so the Korean-based giant has its eyes on the smaller dogs of the industry.
The Battle of Feature Phones
For many years, Nokia has been the most popular mobile phone maker throughout the world. Its involvement in the development of 3G networks and other significant innovations has paved the way for its dominance in the early stages of the cell phone industry. However, its unreliable and outdated Symbian OS has caused it to bow down the smartphone competition against iOS and Android powered devices.
Still, it had hope that its strong lineup of feature phones would keep it afloat the competition. But that hope might end this 2013. Samsung sold more phones than Nokia last year, a first since the Finnish-based firm became the most bought cellphone brand more than 10 years ago. And Samsung plans to continue its success in sales, particularly in the feature phone department.
The billion dollar company is said to be planning to release a number of new-bred feature phones powered by a java-based operating system. It would then use its famed TouchWiz UI to bring a ‘smartphone feel’ to their devices. This is certainly bad news for Nokia, which has mainly depended on its feature lineup to stay in the competition. Its smartphone releases for the last two years have not reached their target profit.
The Enterprise Market
RIM (Research In Motion) and its Blackberry phones have been the staple business phone for many years. It features a simple user interface and complete set of applications for personal and corporate tasks. But what really separated it from the pack is its stylish and top-notch QWERTY keypad. Other manufacturers have tried to imitate and duplicate Blackberry’s success to no avail, until the smartphones arrived.
After two quiet years in terms of development, RIM launched a new set of smartphones that both incorporates function and style, while placing a virtual keyboard that is similar to its popular keypad. But Samsung’s plans to create a new set of business phones for the enterprise market might hinder its campaign before it even takes off. When that happens, RIM has no other way to go but down.
Conclusion
Since the start of the year, the main rivalry that tech experts have been talking about is that between Nokia and RIM (Blackberry), who are both aiming to bounce back from forgettable years in terms of sales. But with Samsung’s plans, both manufacturers might not be able to achieve anything this year. Let’s just hope they have what it takes to battle the smartphone and electronics giant.
For many years, Nokia has been the most popular mobile phone maker throughout the world. Its involvement in the development of 3G networks and other significant innovations has paved the way for its dominance in the early stages of the cell phone industry. However, its unreliable and outdated Symbian OS has caused it to bow down the smartphone competition against iOS and Android powered devices.
Still, it had hope that its strong lineup of feature phones would keep it afloat the competition. But that hope might end this 2013. Samsung sold more phones than Nokia last year, a first since the Finnish-based firm became the most bought cellphone brand more than 10 years ago. And Samsung plans to continue its success in sales, particularly in the feature phone department.
The billion dollar company is said to be planning to release a number of new-bred feature phones powered by a java-based operating system. It would then use its famed TouchWiz UI to bring a ‘smartphone feel’ to their devices. This is certainly bad news for Nokia, which has mainly depended on its feature lineup to stay in the competition. Its smartphone releases for the last two years have not reached their target profit.
The Enterprise Market
RIM (Research In Motion) and its Blackberry phones have been the staple business phone for many years. It features a simple user interface and complete set of applications for personal and corporate tasks. But what really separated it from the pack is its stylish and top-notch QWERTY keypad. Other manufacturers have tried to imitate and duplicate Blackberry’s success to no avail, until the smartphones arrived.
After two quiet years in terms of development, RIM launched a new set of smartphones that both incorporates function and style, while placing a virtual keyboard that is similar to its popular keypad. But Samsung’s plans to create a new set of business phones for the enterprise market might hinder its campaign before it even takes off. When that happens, RIM has no other way to go but down.
Conclusion
Since the start of the year, the main rivalry that tech experts have been talking about is that between Nokia and RIM (Blackberry), who are both aiming to bounce back from forgettable years in terms of sales. But with Samsung’s plans, both manufacturers might not be able to achieve anything this year. Let’s just hope they have what it takes to battle the smartphone and electronics giant.
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